CUSTOMERS
What do we solve
Problem
Destination Marketing Organisation (DMO) and Destination Management Company are aligned to drive more visitors to a destination. To be able to offer smooth service to their client they need to able to track what's forecasted for their destination and past trends. This can be a very tedious task and often filled with leaks and gaps in the data, but not having this data is like shooting in the dark
Solution
A reliable single event feed that constantly tracks, verifies and quantifies new event launches, rehosts, date & venue changes and forecast (for both attended and non-attended events like weather and health scares) in a specific destination or competing destinations. Additionally, it should consolidate the aggregate impact, filter what's relevant and visualizes expected spikes to make it actionable for DMOs and DMCs
HOW ARE WE HELPFUL
Unlock Onground Event Intel
Gain real-time insights, track key metrics, and make data-driven event decisions
Advanced Search
Aggregate data on events that will draw visitors to your destination, streamlining your marketing efforts.
Smart Scores
Quickly interpret economic and inbound impacts to shape promotional campaigns.
Custom Trackers
Monitor your city’s event pipeline, adjusting itineraries and promotions as needed.
Trend Visualizer
Reveal seasonal or regional travel patterns, refining your destination’s offerings.
AI Assist
Get automated notifications for important events and changes, ensuring proactive engagement with prospective visitors
SOLUTIONS
Preparing for demand anomalies is a powerful competitive advantage
GEO enables better predictability of demand by taking into consideration upcoming & forecasted events, along with the estimated impact.
Demand Forecasting
Destination management companies & organisation work with a mandate to promote and increase inbound traffic to a city. With access to event linked demand forecasting, they can collaborate with local hospitality partners on pricing and availability. Additionally, they can source new inventory in advance, depending on the expected events and linked inbound scores.
Risk Identification
If there is a sudden rise in demand in nearly or competing destination, its a risk to the business of DMOs and DMCs. Additionally, if there are warnings issues by countries or organisation for travel, health restriction, staying updated is crucial for the destination linked companies and the visitors. Geo help monitor all such onground risk indicators for a destination.
Event Prospecting
Event participation is on the rise. With people wanting more experiences and human connections, its becoming a leading factor in driving business for a destination. For destination management companies, having access to upcoming & forecasted events data can help them with early partnerships. Additionally, this data across other competing geographies can help them win more business for their destination for events that have not finalized their destination.
WHY CHOOSE US
Foresee the Future Real-world made predictable for taking proactive action
Visualisation Engine
Discover Insights Seamlessly with List, Map, and Calendar Views.
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