SOLUTIONS>GEO-MARKETING

Spot that is Hot

Better target & time your onground ad campaign placements with forecasted demand intel around expected footfall in specific area, audience interests and timings.

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What do we solve

Problem

Out of home advertising like billboards, street hoardings, bus stand markting around event venues, popups and activations, tend to be decided without forecast into future expected footfall or audience demographics.

Solution

For businesses that engage in advertising & marketing activities outdoor, insight on potential peak time and audience background can be a game changer. Having event intel can drive better ROI, location identifcation and improved strategy & planning.

How are we helpful

Geo provides a single place to get all onground events that are coming, changing or critical for your business usecase. Our models enrich the data with additional score focused on expected footfall, inbound traffic, international audience. This can further be split by type of event and expected economic impact from it. This data can be consumer in our dashboard to foresee spikes, or compare between different promotion times being considered. You can also consume this data into an existing model, to further finetune your result.